From Ek Tha Tiger to Tiger Zinda Hai: Why YRF preferred Salman over Shah Rukh?

Post Jab Tak Hai Jaan, SRK has not starred in any YRF film. Read this article to know why Salman Khan is now a YRF hero and not Shah Rukh Khan.

Salman, Shah Rukh,Salman Khan, Shah Rukh Khan From Ek Tha Tiger to Tiger Zinda Hai: Why YRF preferred Salman over Shah Rukh? Source : Press

Shah Rukh Khan, an outsider stepped in the world of glitz and glamour to make it big in Bollywood. With no Godfather in the industry, this blue-eyed boy achieved success in no time. And thanks to Yash Chopra of Yash Raj Films without whom Shah Rukh would be nothing in the film industry. Shah Rukh and Yash Raj collaboration started off with the film Darr and continued till Jab Tak Hai Jaan. But little did we know that this collaboration isn't working right now. Soon YRF marched their footsteps towards Salman Khan and their first association Ek Tha Tiger went on to become a blockbuster hit. Later came Sultan and this film marked its entry into the 100 crore club in the opening weekend. And now it is Tiger Zinda Hai where YRF has retained Salman Khan again.

So here raises a question, why YRF prefers Salman Khan over their blue-eyed boy Shah Rukh Khan? Has Shah Rukh Khan's charm failed to attract the audience to the theatres and the box-office collection as well? If reports are to be believed, Shah Rukh Khan demanded the overseas rights of the film Veer-Zara which left Yash Chopra furious. That was the time when Yash Raj announced its collaboration with other actors like Saathiya, Bunty Aur Babli, Dhoom and many others. Dhoom went on to become a blockbuster hit that time. After Veer-Zara SRK and Yash Raj made a film together, Chak De India, which became a hit but the relations which were shared by SRK and YRF were very much different. Post Jab Tak Hai Jaan, SRK has not starred in any YRF film.

Remember the days when Saif Ali Khan ruled Bollywood with his Nawabi looks and charisma? YRF collaborated with Saif and made films like Salaam Namaste, Ta Ra Rum Pum to name a few. But soon his fame faded away and they turned towards Ranveer Singh. YRF launched Ranveer in films like Ladies Vs Ricky Bahl and Befikre. Befikre did not receive a good response at the box-office. So while creating opportunities for so many actors, Salman has been the most credible and profitable one.

As they say money matters the most, this seems the reason that YRF has been banking on Salman over Shah Rukh right now. Seems like Salman has managed to give YRF, the required collection which SRK has failed to give.