Lehren’s engagement with India’s Showbiz (predominantly Bollywood) dates back to 1987, to the pre-satellite era, when it pioneered film-based entertainment shows for India’s then emerging television industry. Lehren’s videos packaged film news, reviews interviews and magazine content was showcased in the kaleidoscopic format typical of Bollywood. This made Lehren a household name in the VHS Home video market and the company grew to become the biggest source of film-based content in India and overseas. Its chatty, snippety video magazines became the template for entertainment shows when India’s television industry was opened up to private producers in the late 1980s and early 1990s. To this day TV channels, production companies and new era content creators follow the styles and formats invented by Lehren back then. Lehren enjoys great brand recall within the film industry and among Bollywood fans worldwide. Currently, Lehren has over 300,000 videos playing on these platforms and consistently clocks 400 million video views per month on YouTube alone bringing fresh content like celeb gossips, fashion and lifestyle, movies, music, comedy and current affairs everyday to its discerning viewers.
Lehren creates, acquires and publishes variety of entertainment content exclusively for digital media platforms (Internet and Mobile), worldwide.
Lehren’s proprietary content includes entertainment news, celeb gossips, fashion and lifestyle, movies (Hindi and Regional), music, current affairs, short films, stand up comedies and many more.
Lehren distributes content in the form of videos, photo stories, editorials &reviews, and special features. Movies and its by-products are acquired and distributed as exclusive worldwide license from original copyright holders. Lehren manages more than 150 channels on YouTube, and distributes the content on over 50 other media platforms worldwide
Lehren’s multi talented team offers daily fresh content to its viewers & users. The team works round the clock to bring to you the latest news and updates about the entertainment industry. On an average, the Lehren team creates more than 5 hours of original content daily.
Lehren started in 1987. Lehren the brand will always be recalled for being India’s first and foremost entertainment brand. The brand loyalty has travelled all these 30 years, from Home Video to Television and now the Digital era. Today, Lehren has rightfully qualified as The Global Face of Indian Entertainment.
Lehren, a YouTube Certified Digital Media Company, has over 5 Billion lifetime video views on YouTube and more than 300,000 videos live across 50 other digital media platforms worldwide.
This is the first time that I came to Lehren's office and believe me it was an awesome experience here. Mini did a lovely interview with me. Nobody has ever wanted to know anything about the real Sambhavna and Lehren took that initiative. Thank you so much, Lehren for this. I promise I will be there for you everytime you need me. Friendly Staff, Awesome Experience, Lovely People!
I finally get to be interviewed by Bharathi, thank you Lehren. I fondly remember you all from the VHS days! God Bless!